WIGET ACE

The digital media partner for iGaming operators.

Through a combination of ad tech wizardry and decades of accumulated experience, we're able to help some of the worlds biggest iGaming operators buy media smarter, safer and at a lower customer acquisition cost.

AD TECH SUITE

Purpose-built for iGaming

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Control

Our DSP Ace provides a birds eye view of your campaigns and lets you track NDC’s across multiple supply sources.

Efficiency

Using real-time impression analytics and AI we can help you avoid issues such as overbidding for ad inventory, or bidding twice for the same inventory.

Data

Our smart pixel can help you leverage your audience data directly in your media buying environment.

Compliance

Enforce ad-serving policies to protect your license and comply with regulations.

Everything in one place.

Your marketing team should be working on maximizing NDC’s per month, not juggling a range of ad networks, SSP's and exchanges.

Our DSP helps your marketing team be more efficient when running campaigns across multiple partners. Not only do we have pre-existing integrations with all major supply platforms, but we can also integrate new supply sources on demand.

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On any ad format.

Ace

Banner Ads

IAB standard formats and custom executions available.
Ace

Full Screen Ads

100% viewability, high impact and no added creative-cost.
Ace

Native Ads

Sponsored posts, push notifications and other executions available.
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Video Ads

Pre, Mid and Post-roll video, served in brand-safe environments.
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Leverage your data.

Tired of consolidating reports from multiple media partners with your own performance reports?

Our smart pixel will help provide you with impression-level data on actions such as sign-ups, deposits and even the deposit amount. Keep track of the true ROI on your campaigns across SSPs in one interface.

14:03
Ad impression
14:03
Landing page click
14:03
Sign-up
14:03
First-time deposit
Partner
Sign-ups
FTD's
Deposits ($)
Media cost
ROI
W
456
256
$22.402,55
$14.004,22
$8.393,33
X
24
21
$15.002,31
$6.837,38
$8.164,93
Y
6
4
$30,22
$33,34
-$3,12
Z
253
121
$52.992,03
$26.303,53
$26.688,5

Compliance first.

We firmly believe in the principles of responsible gaming, and require that same commitment from our partners. That said, it can be hard to navigate a regulatory landscape where even the slightest mistakes in campaign setups can result in million dollar fines.

Our three-pronged approach helps assure compliance for operators.

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SSP SCREENING

Continuous screening of our supply side partners and their inventory

Verified targeting

Solid GEO targeting with double verification from two independent providers

INTEGRATIONS

Integration options with external compliance partners
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Powered by Frank, our AI.

Frank is our self-improving AI. He hates waste, and red numbers.

For certain tasks like bid management, impression scoring and compliance he will outperform his human counterparts with ease.

Conversion optimization

Frank scores ad-impressions based on their probability to convert for iGaming campaigns, sets bids accordingly and rejects bid requests which it determines to be wasteful to buy.

LOWER BID COSTS

We can set the optimal bid for your campaigns in real-time. Never bid more than you have to, even when second price bidding isn't available.

Bid cannibalization

We identify whenever the same impression is auctioned from different supply sources, and pick the optimal provider.

FRAUD DETECTION

Fraudulent ad impressions are a big problem in the online marketing landscape. We monitor this in real-time, and filter out any non human impressions.

Your dedicated team of media buyers.

Our mission doesn't stop at offering technical advise, or simply answering support questions. We see ourselves as a strategic partner to align with your overall goals as a company - your 'extended arm' if you will.

Based on your unique circumstances, we can help you get the most out of your budgets and tailor solutions to fit your needs.

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